Friday, 18 January 2013

Geo-specific Sitemaps for Local Business and increased Credibility

We've all heard of sitemaps, but geo-specific sitemaps are used far less often. These give latitude and longitude information to search engines, along with the NAP, in a structured code they can understand.

It might seem like repeating addresses and other location information is getting redundant, but it is important to make these small changes because they strengthen your credibility and lead to increased visibility.